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Coalition Climat supports COP21

By Pauline 20-08-2015

Logocc21

af83 helped the association in its digital strategy

In the context of the CSR (Corporate Social Responsibility), af83 accompanied the association Coalition Climat in defining its digital strategy, in the preparation for COP21 which will be organised in Paris in the Fall of 2015.

 

In particular, the ambition was to move from an activist approach to a wider application for the general public, by imagining different tools of engagement. The challenge is to guarantee the success of the event, that is built around five highlights that gather several organisations around multiples manifestations.

 

The work of the designers relied on multidisciplinary workshops of co-conception and gathering the teams of Coalition Climat and volunteers. 

The result will be visible in the Fall of 2015, when COP21 will start.

 

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